/* Normal link appearance */ a, a * { color: black !important; /* base text color */ text-decoration: none; /* removes underline if you don’t want it */ transition: color 0.25s ease; /* smooth color fade */ } /* Hover / rollover color */ a:hover, a:hover * { color: #0084ff !important; /* your rollover color */ } html { --mobile-scale: 1.4; --mobile-padding-offset: 1; } body { --swatch-1: rgba(0, 0, 0, 0.85); --swatch-2: rgba(0, 0, 0, 0.75); --swatch-3: rgba(0, 0, 0, 0.6); --swatch-4: rgba(0, 0, 0, 0.4); --swatch-5: rgba(0, 0, 0, 0.25); background-color: #e8e6e1; } body.mobile { } a:active, .linked:active, .zoomable::part(media):active { opacity: 0.7; } sub { position: relative; vertical-align: baseline; top: 0.3em; } sup { position: relative; vertical-align: baseline; top: -0.4em; } .small-caps { font-variant: small-caps; text-transform: lowercase; } ol { margin: 0; padding: 0 0 0 2.5em; list-style-type: decimal-leading-zero; } ul { margin: 0; padding: 0 0 0 2.0em; } ul.lineated { margin: 0; padding: 0; list-style-type: none; margin: 0 0 0 3em; text-indent: -3em; } blockquote { margin: 0; padding: 0 0 0 2em; } hr { background: rgba(0, 0, 0, 0.6); border: 0; height: 1px; display: block; margin-top: 0.5rem; margin-bottom: 0.5rem; } .content { border-color: rgba(0,0,0,.85); } bodycopy { font-size: 1.2rem; font-weight: 400; color: rgba(0, 0, 0, 0.85); font-family: Red Hat Display; font-style: normal; line-height: 1.2; letter-spacing: 0.05em; display: block; } bodycopy a { color: rgba(0, 0, 0, 0.85); border-bottom: 0px solid rgba(127, 127, 127, 0.2); text-decoration: underline; } bodycopy a:hover { } h1 { font-family: "Diatype Variable"; font-style: normal; font-weight: 400; margin: 0; font-size: 2.00rem; line-height: 1.5; color: rgba(0, 0, 0, 0.85); letter-spacing: 0em; font-variation-settings: 'slnt' 0, 'MONO' 0; } h1 a { color: rgba(0, 0, 0, 0.85); text-decoration: none; } h1 a:hover { } h2 { font-family: Red Hat Display; font-style: normal; font-weight: 600; margin: 0; color: rgba(0, 0, 0, 0.85); font-size: 2rem; line-height: 1.1; letter-spacing: 0; display: block; } h2 a { color: rgba(0, 0, 0, 0.85); text-decoration: none; } h2 a:hover { } .caption { font-size: 1.1rem; font-weight: 500; color: rgba(0, 0, 0, 0.85); font-family: "Diatype Variable"; font-style: normal; line-height: 1.2; letter-spacing: 0em; display: block; font-variation-settings: 'slnt' 0, 'MONO' 0; } .caption a { text-decoration: underline; color: rgba(0, 0, 0, 0.85); } .caption a:hover { } media-item .caption { margin-top: .5em; } gallery-grid .caption, gallery-columnized .caption, gallery-justify .caption { margin-bottom: 2em; } [thumbnail-index] .caption { text-align: center; } [thumbnail-index] .caption .tags { margin-top: 0.25em; } .page { justify-content: center; } .page-content { padding: 3rem; text-align: left; padding-bottom: 0rem; } .mobile [id] .page-layout { max-width: 100%; } .mobile [id] .page-content { } .page-layout { align-items: flex-start; max-width: 100%; } media-item::part(media) { border: 0; padding: 0; } .quick-view { height: 100%; width: 100%; padding: 3rem; margin-top: auto; margin-right: auto; margin-bottom: auto; margin-left: auto; } .quick-view-background { background-color: #ffffff; } .quick-view .caption { color: rgba(255, 255, 255, 1.0); padding: 20px 0; text-align: center; transition: 100ms opacity ease-in-out; position: absolute; bottom: 0; left: 0; right: 0; } .quick-view .caption-background { padding: 0.5rem 1rem; display: inline-block; background: rgba(0, 0, 0, 0.5); border-radius: .5rem; text-align: left; max-width: 50rem; } .mobile .quick-view { width: 100%; height: 100%; margin: 0; padding: 10px; } .mobile .quick-view .caption { padding: 10px 0; } .subhead { --text-style: "Subhead"; font-size: 1.5rem; font-weight: 800; color: #000000; font-family: Red Hat Display; font-style: normal; line-height: 1.2; letter-spacing: 0.05em; display: block; } .subhead a { color: #000000; border-bottom: 0px solid rgba(127, 127, 127, 0.2); text-decoration: none; } .subhead a:hover { } .mobile .quick-view .caption-background { max-width: 100vw; } ::part(slideshow-nav) { --button-size: 30px; --button-inset: 20px; --button-icon-color: rgba(255, 255, 255, 0.9); --button-icon-stroke-width: 1.5px; --button-icon-stroke-linecap: none; --button-background-color: rgba(87, 87, 87, 0.35); --button-background-radius: 50%; --button-active-opacity: 0.7; } gallery-slideshow::part(slideshow-nav) { --button-inset: 15px; } .quick-view::part(slideshow-nav) { } .wallpaper-slideshow::part(slideshow-nav) { } .mobile ::part(slideshow-nav) { --button-inset: 10px; } .mobile .quick-view::part(slideshow-nav) { --button-inset: 25px; } shop-product { font-size: 1.2rem; max-width: 22rem; font-family: "Diatype Variable"; font-style: normal; font-weight: 400; font-variation-settings: 'slnt' 0, 'MONO' 0; letter-spacing: 0em; margin-bottom: 1em; } shop-product::part(price) { color: rgba(0, 0, 0, 0.75); line-height: 1.1; margin-bottom: 0.5em; } shop-product::part(dropdown) { width: 100%; color: rgba(0, 0, 0, 0.85); border: 1px solid rgba(0, 0, 0, 0.2); background-color: rgba(255, 255, 255, 0.0); background-image: url(https://static.cargo.site/assets/images/select-line-arrows.svg); background-repeat: no-repeat; background-position: top 0em right .1em; line-height: 1.2; padding: 0.58em 2em 0.55em 0.9em; border-radius: 10em; margin-bottom: 0.5em; } shop-product::part(button) { background: rgba(0, 0, 0, 0.15); color: rgba(0, 0, 0, 0.75); text-align: left; line-height: normal; padding: 0.5em 1em; cursor: pointer; border-radius: 10em; } shop-product::part(button):active { opacity: .7; } audio-player { --text-color: rgba(0, 0, 0, 0.85); --text-padding: 0 1.2em 0 1.0em; --background-color: rgba(255, 255, 255, 0); --buffer-background-color: rgba(0, 0, 0, 0.03); --progress-background-color: rgba(0, 0, 0, 0.075); --border-lines: 1px solid rgba(0, 0, 0, 0.2); font-size: 1.2rem; width: 32rem; height: 2.75em; font-family: "Diatype Variable"; font-style: normal; font-weight: 400; font-variation-settings: 'slnt' 0, 'MONO' 0; line-height: normal; letter-spacing: 0em; margin-bottom: 0.5em; border-radius: 10em; } audio-player::part(button) { --icon-color: rgba(0, 0, 0, 0.85); --icon-size: 32%; --play-text: ''; --pause-text: ''; width: 3.15em; display: inline-flex; justify-content: center; cursor: pointer; } audio-player::part(play-icon) { padding-left: 0.6em; } audio-player::part(pause-icon) { padding-left: 0.4em; } audio-player::part(progress-indicator) { border-right: 1px solid rgba(0, 0, 0, 0); height: 100%; cursor: ew-resize; } audio-player::part(separator) { border-right: var(--border-lines); } body.mobile audio-player { max-width: 100%; } .mobile .content { } html { --mobile-padding-offset: 0.8; --mobile-scale: 1.2; }
FASHION MARKETING



PROJECT TITLE
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Lorem ipsum dolor sit amet consectetur adipiscing elit. Quisque faucibus ex sapien vitae pellentesque sem placerat. In id cursus mi pretium tellus duis convallis. Tempus leo eu aenean sed diam urna tempor. Pulvinar vivamus fringilla lacus nec metus bibendum egestas. Iaculis massa nisl malesuada lacinia integer nunc posuere. Ut hendrerit semper vel class aptent taciti sociosqu. Ad litora torquent per conubia nostra inceptos himenaeos.

(PROJECT ELEMENTS)

Brand Positioning + Strategy

Brand Positioning + Strategy

Brand Positioning + Strategy















Acne Studios will introduce AI powered displays that respond in real time
to factors like weather, foot traffic, and customer behavior.























TECH-DRIVEN PERSONALIZATION

AI tailors product selection based on store location, climate, and real-time shopper behavior. By analyzing demographics and in-store engagement, Acne Studios can curate displays that feel locally relevant, creating a unique retail experience.















ACNE STUDIOS APP

Blends innovation, community, and conscious shopping. With personalized outfit edits, real-time feedback, and direct access to stylists, the app offers a seamless and forward-thinking way to engage with fashion. Resale, trade-in, and upcycling tools reinforce the brand’s commitment to sustainability—proving that innovation and sustainability
can coexist.








FASHION
MARKETING


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